Kleiner Perkins' 7 rules (plus one) for software startups. Hitting more of these is better:
* Instant Value to customers - solve a problem or create value with the first use
* Viral adoption - Pull, not push. No direct sales force required
* Minimum IT footprint, preferably none. Hosted SaaS is best.
* Simple, intuitive user experience - no training required.
* Personalized user experience - customizable
* Easy configuration based on application or usage templates
* Context aware - adjust to location, groups, preferences, devices, etc.
And one more (from me):
* It helps if you're getting your funding from KP
Thanks Mr Paul
